The memorandum of information (MOI) which is also known as an IM, is a selling document and should be no more than 20 pages. It showcases your business in detail and will be written by your Corporate financial advisor (as part of their engagement and fee) after they have spent hours interviewing you and anyone else in your business who is ‘in’ on the sale and before going out to market. This document needs to be reviewed by your success team members for accuracy.